I have always needed to write...
I'm not happy if I'm not writing something.
From poetry and long-form storytelling to digital scripts, documentary narrative and professional communication, my work has always centred around one thing: understanding how ideas connect emotionally with people.
Across music, video, education and creative media, writing has remained the foundation beneath everything I do — shaping narrative, audience engagement, tone, structure and human connection across both artistic and commercial environments.
Rock n Woe
Rock and Woe is an ongoing hybrid poetry and autobiographical project exploring memory, music, ambition, relationships and emotional recovery through long-form literary storytelling.
Combining poetry, commentary and personal narrative, the project moves through childhood, performance, identity, heartbreak, reinvention and the strange tension between the lives we live and the lives we imagine we could have lived differently.
The work grew out of years of notebooks, lyrics, unfinished manuscripts and reflections written alongside touring, studio work and content creation — eventually evolving into a larger exploration of creativity, loss, masculinity, nostalgia and personal reconstruction.
Currently under publisher review in the UK, the project sits somewhere between memoir, poetry collection and creative documentary writing.
"It seems that I, like many of us, have a propensity to overthink; about who I am, who I should be, and where I’m going. So I suppose it’s only fair to tell you something of who and where I have been..."
Projects Created Simply Because They Needed To Exist
Not every creative project begins with a client, a publisher or a commercial objective.
Over the years I've often found myself creating things simply because an idea wouldn't leave me alone.
One example is The Diary You Never Meant To Make — a trilogy of large-format books documenting over a decade of correspondence between myself and a close friend.
Spanning thousands of pages, the project transformed years of emails, conversations, memories and shared experiences into three fully designed hardback volumes. I developed the concept, edited the material, designed the artwork and oversaw the production of the books from start to finish.
Each volume was given as a birthday gift over three consecutive years, gradually building a complete record of a friendship, a period of life and the countless stories, challenges, ambitions and ridiculous moments we shared along the way.
The project was never intended for publication. It existed simply as an attempt to preserve something meaningful before it disappeared.
For me, that's often where the most rewarding creative work begins.
Storytelling for Modern Media
I write and develop content for YouTube, social media and documentary-style projects, combining storytelling with an understanding of what keeps people watching.
My work covers everything from scripting and structure to titles, thumbnails, hooks and audience engagement. Alongside traditional writing, I regularly use AI tools to help generate ideas, create supporting visuals and speed up production workflows.
Whether it's a long-form video, a Short or a documentary project, my goal is always the same: tell stories that people genuinely connect with.
Professional Communication & Copywriting
Alongside creative writing and content production, I've spent much of my career writing for businesses, organisations and public audiences.
My experience includes marketing communications, website content, project reporting, presentations, public-facing documentation and strategic copywriting across both private and public sector roles. I've also coached professionals in communication, presentation and public speaking — helping individuals and teams communicate complex ideas more clearly and confidently.
Whether explaining technical information, developing brand messaging or training others to communicate effectively, my approach remains the same: clear structure, audience awareness and practical outcomes.
From luxury design and property marketing to local government reporting and digital media, I've worked across a wide range of subjects while maintaining a focus on clarity, engagement and human connection.
With my colleagues at Lingua language school, where I coached business language etiquette and corporate presentation skills.
I handled all communications for ExStudio, direclty liaising with prestigious clients such as Kelly Hoppen, Northacre and The V&A.